Tiny Superheroes

Not all superheroes wear capes—Tiny Superheroes is on a mission to change that. First, it needed a website worthy of its growing global impact, without losing the playful charm that made it...well, super.

With support from Greg Marchilena, I crafted new website copy that bolstered a 55% increase in e-commerce revenue, a 90% increase in cape nomination revenue, over 80,000 cape nominations for children across the world, and media highlights from USA Today, Good Morning America, Daily Mail, Upworthy, and the Huffington Post.